So, what are merchandisers? You can compare a merchandiser to a label, in a way. A merchandiser has the right (once you sign a contract with them) to use your name on goods. So, in short, they manufacture your goods, they look into the sales at your gigs and, the most important part, they pay you royalties for each sale.
Archana Shivhare joins as Director of Marketing. Horus Music, the global music distribution and label services company, ended 2017 just as they started it – by building on their recent … Keep Reading